Our Commitment to Your Privacy
F&M Bank is committed to protecting your privacy and being transparent about how information is collected and used when you visit our website.
Like many financial institutions, we use cookies and similar technologies to help operate our website, understand how visitors use our online services, improve website performance, and—with your consent—deliver more relevant advertisements about our products and services.
Your trust is important to us. We do not sell your personal information to third parties.
What Are Cookies?
Cookies are small text files stored on your computer or mobile device when you visit a website. Similar technologies, such as pixels, web beacons, and tags, help websites remember your preferences, measure website performance, and understand how visitors interact with online content.
Some cookies are essential for the website to function properly, while others help us improve your experience or measure the effectiveness of our marketing efforts.
How We Use Cookies and Similar Technologies
We use cookies and similar technologies to:
- Maintain the security and functionality of our website.
- Remember certain website preferences.
- Measure website traffic and visitor interactions.
- Improve the performance and usability of our website.
- Understand which pages and content are most helpful to visitors.
- Measure the effectiveness of our advertising campaigns.
- Deliver advertisements that may be more relevant to your interests.
Advertising & Remarketing
We may use trusted third-party advertising and analytics providers to help us understand how visitors use our website and to deliver advertisements about F&M Bank products and services that may be relevant to your interests.
These providers may use cookies, web beacons, pixel tags, and similar technologies to collect or receive information about your interactions with our website and other websites over time. This information may be used to:
- Measure advertising performance
- Understand website usage and engagement
- Improve our products and services
- Deliver interest-based advertisements
The technologies we use may include services provided by:
- Microsoft
- Meta (Facebook and Instagram)
- HubSpot
- AdRoll
Analytics Technologies
We may use analytics tools to better understand how visitors interact with our website. These technologies help us evaluate website performance, identify opportunities for improvement, and better understand how visitors navigate our site.
These tools may include:
- Google Analytics
- Microsoft UET Tag
- LinkedIn Insight Tag
- Meta Pixel
- HubSpot Analytics
- AdRoll SmartPixel
Analytics information is generally reported in an aggregated manner and helps us improve the user experience.
Your Choices
When you visit our website, you may be presented with a cookie consent banner that allows you to accept or decline non-essential cookies.
You can also manage or withdraw your cookie preferences at any time by using the Cookie Settings option available on our website (if enabled).
In addition, many advertising providers allow you to manage how your information is used for personalized advertising.
You can learn more or manage your preferences by visiting:
- Google Ads Settings
- Microsoft Ad Settings
- LinkedIn Ad Preferences
- Meta Ad Preferences
- Digital Advertising Alliance (DAA) WebChoices
- Network Advertising Initiative (NAI) Consumer Opt-Out
- AdRoll Privacy Notice
More Information
For additional information about how F&M Bank collects, uses, and protects personal information, please review our:
iOS and Android Users
